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Là où l'ambiance monte quand la neige tombe.

“Ici, vous vivrez les plus belles sensations de notre univers ski et Freeride ainsi que les derniers messages sur les médias sociaux. Toujours d’actualité et toujours aussi impressionnantes.”

So stoked for this season! ❄️ What about you? We want to see more of you guys! Join our community of powder-loving adventurers and show us your favourite freeride pics. BE BRAVE, BE DARING, BE YOU! Use #BMWmountains and get a chance for a feature! We’re looking forward to see your best shots! Happy shreddin‘ ⛷️ #getfeatured #freeride #photography #community #skiing #powder #ambassador #snowforlife #freeski #powderlove #powderful #dareyourself

It’s dumping! What a start for the new season. Let’s pray for powder like this. For the right mood you should definitely visit one of the #ShadesofWinter FilmFest tour stops! It’s more than worth it. Check out @sandralahnsteiner profile for all the details. #BMWMountains #wintervibes #lucid

Where urban meets outdoor! The BMW X1 radiates pure self-confidence in every situation. Just like Martin Söderström: He has come to set new standards and blow any physical limits. Get on a journey with us.

Until 14.02. you have the opportunity on BMW Powder Ride to configure your dream powder trip and win. Select your destination, your fitness level, your activities and the athlete who should join your trip in just a few steps. In a personal message to the athlete in the form of a card you convince him why you should win the trip.

Forget browsing endlessly through movie lists to find what to watch tonight. If you like action filled documentaries full of breath-taking and raw landscape shots, we just got the thing for you. Our freeride experts @matthiasmayr and @matthias_hauni_haunholder are on their #83skithenorth filmtour and one of their older films can be watched on Amazon Prime: „Onekotan – The Lost Island“ ☑ What to watch! ???? #BMWmountains #documentary #skiing

#mondaymood Hug needed! @matthiasmayr got to befriend some locals while filming #83skithenorth – our athletes got to travel far north to Ellesmere Island experience an unique and inspiring ski adventure.
#BMWmountains #travelgram #doglove #adventure

Powder to the people! Get your ski on enjoy the first real snow this season. #sundayfunday #BMWmountains